Strategy Development
Kangaroo collaborates with clients to define clear goals, target audience, and key performance indicators (KPIs) for the digital marketing campaign.
Our Digital Marketing Services
Kangaroo's Digital Marketing Process involves strategic planning, content creation, and targeted campaigns across SEO, paid advertising, social media, and email marketing, all driven by data analysis to maximize ROI and achieve clients' business objectives.
Search Engine Optimization (SEO):
Improve your website's visibility in search engine results and attract organic traffic with our SEO services.
Pay-Per-Click (PPC) Advertising
Reach your target audience with precision and control through PPC advertising campaigns.
Social Media Marketing (SMM)
Engage with your audience and build brand awareness through strategic social media marketing.
Content Marketing
Deliver value to your audience and establish your brand as an authority in your industry with our content marketing services.
Kangaroo Software Digital Marketing Process
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Market Research
Kangaroo conducts thorough research on the target market, industry trends, competitors, and audience demographics to inform the strategy.
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Search Engine Optimization (SEO)
Kangaroo optimizes website content and structure to improve search engine rankings and increase organic traffic.
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Paid Advertising
Kangaroo develops and executes targeted paid advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc., to reach the desired audience and achieve specific campaign objectives.
Technologies we work on
Our team of expert developers works on the latest technologies to keep you updated and upgrade.
Google Analytics
Provides in-depth insights into website traffic, user behavior, and campaign performance.
Google Ads
Allows for the creation and management of pay-per-click (PPC) advertising campaigns across Google's network.
Facebook Business Manager
Facilitates the management of Facebook and Instagram advertising campaigns, audience targeting, and ad creation.
HubSpot
Offers a suite of inbound marketing tools including CRM, email marketing, social media management, and analytics.
Mailchimp
A popular email marketing platform for designing, sending, and analyzing email campaigns.
Hootsuite
Enables scheduling and management of social media content across multiple platforms, as well as performance tracking.
SEMrush
Provides SEO tools for keyword research, competitive analysis, backlink auditing, and site optimization.
Buffer
Allows for the scheduling and management of social media posts across various platforms, with analytics to measure engagement and performance.
Quality matters to our partners, and it matters to us
We focus on clean code and the maintainability and scalability of the final product. Our team is always happy to advise you on the best technical solutions.
Efficient
We hand-pick modern technologies so your apps run smoothly and quickly. We name our objects and classes consistently, and provide detailed comments to every piece of code.
Reliable
Our QA team constantly betters Our QA team constantly betters their expertise so we can eliminate even the smallest bugs. We check for bugs in business logic and in the general codebase.
Secure
We use various types of encryption and protocols to make your apps secure, whether you’re developing a mobile banking app or a HIPAA-compliant medical platform that stores sensitive data.
Maintainable
We invest time and knowledge into designing your app’s architecture to achieve scalability. Using a multi-tiered architecture allows us to improve separate parts of the code as needed.
